Sunday, February 16, 2014

AES Convention 2011 (From October 23 2011)

A good wrap up to the convention. The expo floor wrapped up with all vendors pretty happy with the convention. The consensus was that people were more interested in buying and upgrading existing studio technologies.

Some personal highlights were Antelope and SSL. Antelope ‘s products which highly concerned about clocking and sync have the opportunity to push the industry to develop better D/A for monitoring at higher sample rates. 
SSL announced a native version of their plug in bundle “Duende”. This along with the AVID announce of ProTools 10 is sure to regain some market share. 

One ugly rumor I did hear on the floor however was that Apple was possibly thinking of end-of-lifeing their successful DAW “Logic”. I hope this rumor is not true, we need variety in the marketplace in order to keep prices down and innovation up. 

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